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Customer Equity Management Customer Equity Management by Roland T. Rust,Katherine N. Lemon,Valarie A. Zeithaml

Customer Equity Management

by Roland T. Rust,Katherine N. Lemon,Valarie A. Zeithaml


ISBN 13: 9780131419292

Format: Paperback (576 pages)
Publisher: Pearson
Published: 19 May 2005

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Used : $16.16  
 
Used : $16.16